BIG PROJECTS, BIGGER IMPACT
BIG PROJECTS, BIGGER IMPACT
RETURN ON AD SPEND
NEW
CLIENTS
+153.6%
+236.4%
REVENUE GENERATED
+251.9%
SCALE WITH PURPOSE
The client wanted to showcase their ability to handle large-scale projects, and for that, we created a powerful ad centered around their largest job to date—a full Christmas light installation for a major church in Midland, Texas. To capture the sheer scale of the project, we incorporated aerial drone footage that highlighted the expansive architecture and the impact of the lighting design. The creative direction focused on the deeper meaning behind the work—bringing the Christmas spirit to communities across Texas, no matter how big the canvas.
SAFE, SCALABLE, STREAMLINED
To meet platform-specific requirements, we delivered the final ad in three optimized formats: horizontal, square, and vertical. This ensured smooth delivery across all channels while maintaining consistency in messaging and quality. Achieving this wasn’t without challenges—we used specialized drone equipment capable of capturing true vertical footage and conducted multiple takes to ensure we had the flexibility needed for all output formats. Throughout production, we strictly adhered to drone regulations and maintained a safe, respectful distance from the installation crew, striking the perfect balance between cinematic impact, safety, and professionalism.